{"id":2107,"date":"2018-05-11T12:16:31","date_gmt":"2018-05-11T18:16:31","guid":{"rendered":"https:\/\/blog.zapplication.org\/?p=2107"},"modified":"2024-03-13T13:41:32","modified_gmt":"2024-03-13T19:41:32","slug":"what-makes-the-perfect-booth-shot","status":"publish","type":"post","link":"https:\/\/blog.zapplication.org\/?p=2107","title":{"rendered":"What Makes a Good Booth Photo?"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">In preparation for a session at the 2015 Arts Festival Conference, artist and show director Carla Fox (<\/span><a href=\"http:\/\/www.artinthehighdesert.com\/\"><span style=\"font-weight: 400;\">Art in the High Desert<\/span><\/a><span style=\"font-weight: 400;\"> &#8211; Bend, OR) and artist <\/span><a href=\"http:\/\/www.davidbjurstrom.com\/\"><span style=\"font-weight: 400;\">David Bjurstrom<\/span><\/a><span style=\"font-weight: 400;\"> surveyed the field to learn the general consensus about what makes for a strong booth photo. Pairing together their many years of experience in the art fair industry with these survey findings, Fox and Bjurstrom created recommendations for preparing the best booth photo.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As we\u2019re coming upon festival season, we know many artists will have the opportunity to take new booth photos. If you think yours could use some work, keep reading for guidance on how to improve your photo \u2014 and maybe even your chances at getting invited to shows!<\/span><\/p>\n<p><b><br \/>\nThe Importance of Booth Images<br \/>\n<\/b><span style=\"font-weight: 400;\">Booth images matter more than you may think.<\/span> <span style=\"font-weight: 400;\">Jurors probably comment and react negatively to booth images more than anything else in the jury room. For many artists, booth images are the Achilles heel of their applications. The booth image is the last image that the jurors see, and thus, your last impression. As an artist, your booth image should convey to jurors that you are a professional at the top of your game. It\u2019s in your best interest to give them a strong, accurate booth image to help them make their decisions.<br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Above all else, you want the jury to glance at your booth shot, understand it immediately, and then return to the images you submitted on the application. If anything in your booth photo distracts a juror or raises a question, you may have lost your chance of being invited to a show.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Many jurors will tell you that often the difference between getting into a show and being placed on the waitlist or, worse, not being invited, lies in a mediocre booth photo that causes your score to be lower than another artist whose work may be equal, but who has a better booth shot.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/blog.zapplication.org\/wp-content\/uploads\/2018\/05\/Screen-Shot-2018-05-11-at-10.58.47-AM.png\">\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0\u00a0<img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-2110 aligncenter\" src=\"https:\/\/blog.zapplication.org\/wp-content\/uploads\/2018\/05\/Screen-Shot-2018-05-11-at-10.58.47-AM.png\" alt=\"\" width=\"386\" height=\"274\" \/><\/a><\/p>\n<p><b><br \/>\nBooth Image Considerations<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><b>Names and identifying information on booth images. <\/b><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">In a blind jury, it is expected that artists remove, blur, or mask their names before submitting booth images. Having a name clearly seen in the booth, image title, or in an artist statement is not in the artist\u2019s favor. For 2-D artists \u2014especially painters \u2014 consider blurring your signature if it is easy to read on your work.\n<p><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Ribbons and awards. <\/b><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">The jury does not want to see that you won ribbons and awards at a past show. It will not impact their decision.\n<p><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Booth images with work different from the images on the application. <\/b><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">This confuses jurors and can make them question the artist\u2019s intention. A common concern is that the artist may attempt to bring work that has not been juried in if the artist is invited to participate.\n<p><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Booth distractions. <\/b><span style=\"font-weight: 400;\">Avoid anything that restricts jurors from seeing the artwork. Do not submit booth photos that have patrons, other artists or yourself in the shot<\/span><b>. <\/b><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Poorly lit or out of focus images can also be distracting.\n<p><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Messy, unprofessional booths. <\/b><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Put your best foot forward by displaying a clean booth. Remove trash, food, clothing, and other items that are not a part of your booth before taking the photo. If you use browse bins, consider taking some booth photos with and some without.\n<p><\/span><\/span><\/span><\/span><\/span><\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Using Photoshop or photo imaging software.<\/b><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"> Booths that look unreal are a major turn-off to jurors. Jurors want to see how your booth will look at the show and a highly photoshopped image can cause jurors to focus on why the image was created in Photoshop (or so heavily edited) rather than your art.\n<p><\/span><\/span><\/span><\/span><\/span><\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Supplying a non-booth shot as your booth photo. <\/b><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Sometimes this is the only option, especially for those new to the business. If you don\u2019t have some type of booth shot, explain why you don\u2019t in your application. You should also indicate that you are a new or emerging artist without a booth photo in the photo title.\n<p><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Partial booth photos<\/b><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">. If the booth image shows only part of the booth, the jury may wonder what is missing from the image or if there is something there that the artist doesn\u2019t want them to see. It\u2019s best to capture a photo that includes all three walls of your booth.\n<p><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Crop your photo.<\/b><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"> Keep your booth as the focal point by cropping your booth photos so that you show only your canopy\/tent with your work inside.\n<p><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Highlight your artwork.<\/b><span style=\"font-weight: 400;\"> Your art should be the star of your booth. Many jurors find wildly graphic floor coverings or curtains in the booth image to be a distraction. <\/span><\/li>\n<\/ul>\n<p><b><br \/>\nAnalysis and Recommendations: What Does this all Mean? <\/b><b><br \/>\n<\/b><span style=\"font-weight: 400;\">At every show you attend, you have the opportunity to take a new and great photo! On the first day of the show, watch the ebb and flow of the crowd and how the light hits your booth. Pick a time when your booth is well lit and crowds are down. Early morning or late afternoon works well, but avoid shooting the image directly into the sun. To aid in taking a professional caliber photo, consider using a tripod and shoot from a variety of angles. If you\u2019ve got different display set-ups for your work, be sure to capture photos for each set-up type. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Finally \u2014 remember that a booth shot is an integral part of your application to most juried shows. Keep your booth photo professional-looking and ensure it\u2019s an accurate representation of how your booth will look at the show. Many shows using ZAPP will require a booth photo, and using the tips above can help you to improve your photo so the jury spends more time looking at your artwork and not questioning your display. <\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/p>\n<!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"<p>In preparation for a session at the 2015 Arts Festival Conference, artist and show director Carla Fox (Art in the High Desert &#8211; Bend, OR) and artist David Bjurstrom surveyed the field to learn the general consensus about what makes for a strong booth photo. Pairing together their many years of experience in the art [&hellip;]<!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2107","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.5 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>What Makes a Good Booth Photo? - ZAPP\u00ae Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.zapplication.org\/?p=2107\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What Makes a Good Booth Photo?\" \/>\n<meta property=\"og:description\" content=\"In preparation for a session at the 2015 Arts Festival Conference, artist and show director Carla Fox (Art in the High Desert &#8211; Bend, OR) and artist David Bjurstrom surveyed the field to learn the general consensus about what makes for a strong booth photo. 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